BOSTON–(BUSINESS WIRE)–February 23, 2022– Toast (NYSE: TOST), the all-in-one platform built for restaurants, today announced the first edition of its quarterly Restaurant Trends Report, providing visibility into the overall state of the restaurant industry. dining through aggregate restaurant sales data on the Toast platform, which has approximately 57,000 locations at the end of 2021 in […]
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BOSTON–(BUSINESS WIRE)–Toast (NYSE: TOST), the all-in-one platform built for restaurants, today announced the first edition of its quarterly Restaurant Trends Report, providing visibility into the overall health of the restaurant industry through aggregate restaurant sales data on the Toast platform, which has approximately 57,000 locations at the end of 2021 in the United States Throughout […]
The U.S. restaurant industry is expected to hit $898 billion in sales this year, returning to the trajectory of the pre-COVID pandemic, the National Restaurant Association said in its 2022 State of the Restaurant Industry Report. published on Tuesday. The Washington, DC-based association in the new report available for download, noted that foodservice sales remain, […]
The heavy blow to restaurants nationwide demonstrates the pandemic’s continued blow to the industry, despite national efforts to avoid the economic pitfalls of closings this winter. Sales fell at 98% of restaurants across the country in December, according to a survey of 1,169 restaurants by the Independent Restaurant Coalition. Sales fell by at least half […]
Restaurant marketing is important today more than ever. What’s more, effective marketing techniques can include digital and older strategies. Consider the fact that American restaurant industry sales reached about $800 billion in 2017. How do Restaurants do Marketing? Good restaurant marketing requires constant effort. Every small business owner needs a marketing plan to succeed. It […]
A good restaurant ordering app is a very useful marketing and operational tool. This can easily increase business revenue and gain new customers. With mobile ordering, customers can order from their smartphones or tablets, allowing them to pick the food they want right away, anytime, anywhere. As an entrepreneur, restaurant owner, now is the best […]
Many restaurant owners have put together their marketing lists and double-checked them, knowing that shoppers are hungry for special offers and dining experiences for the holidays. These operators are realizing that the holiday season is the perfect time of year to promote their restaurants. With the big days like Christmas Eve, Christmas Day, and New […]
Restaurant owners and operators alike are to be thankful for with a bountiful party of marketing ideas in November. For food-related marketing, restaurants can explore traditional and contemporary recipes for Banana Pudding Lovers Month, Georgia Pecan Month, Peanut Butter Lovers Month, and Global Month. vegans. The month also provides opportunities to help children nationwide and […]
Finding new marketing ideas for restaurants can sometimes be difficult for restaurant owners and operators. Fortunately, October has a tasty selection of food-focused days that offer the right ingredients to help create your restaurant’s marketing menu. Since October is National Pizza Month, pizza deals and promotions are a natural fit. National Chili Month shares the […]
As summer gives way to fall, many families find that their busier schedules simply don’t allow for regular dining out. But September provides restaurant owners and operators with plenty of restaurant marketing opportunities to drive traffic and sales. September is a great time to kick off some of your restaurant’s best breakfast, chicken, mushroom, and […]
Restaurant owners and operators have a long way to go in August for restaurant marketing opportunities. For starters, August is National Sandwich Month, National Catfish Month, and National Panini Month. The restaurateur can also take advantage of special days celebrating Banana Splits, Bananas, Brownies, Cherry Turnovers, Chocolate and Pecan Pie, Chop Suey, Filet mignon, Ice […]
As vaccinations continue to spread, customers are clamoring to return to restaurants everywhere. While that’s great in a vacuum, the reality is that the competition for the attention of these flocked diners is stiff. Many companies, especially smaller-scale operations with reduced budgets due to the pandemic, will find it difficult to differentiate themselves. Fortunately, the […]
The numbers are still $ 1.3 billion lower as of February 2020. Eating out places earned $ 64.9 billion in April, the highest sales month since the pandemic began in March 2020, according to the US Census Bureau. After a slight drop from January to February, sales figures have now been on the rise for […]
Restaurant owners and operators will find many marketing opportunities during the month of June. Father’s Day is one of the busiest days of the year for most restaurants, but your promotional activities don’t have to end there. As June is also “Do It Yourself” Marketing Month for entrepreneurs, it makes sense to explore other possibilities […]
As the industry progresses, review sites provide an opportunity to increase profitability. In January 2020, review sites were not mandatory to consult before choosing a place to eat. However, after COVID-19 swept across the United States, review sites turned into a necessary means for consumers to understand restaurant protocols. Restaurant patrons had to look online […]
Restaurant owners and operators are always on the lookout for special events that they can use in their online and offline marketing efforts. Tax Day, for example, has become an annual favorite as restaurants across the country rally to give tax-weary Americans a break with deals and specials. April also has many food-specific days that […]
For restaurant owners and operators, there’s no better way to start the New Year than with a tasty selection of restaurant marketing ideas. January is Hot Tea Month, Oatmeal Month, and National Blood Donor Month. January also kicks off with National Buffet Day and Buffet Week. Special culinary days for menu marketing include days celebrating […]
Amid a desperate rush among restaurateurs to secure their businesses without losing customers, the perfect solution for profit sustainability has been brought right to our doors through the valiant efforts of Misfit Media Incorporated. We all know how the pandemic has bankrupted a number of restaurants and caused a sharp drop in restaurant owners’ incomes. […]
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Living in the New York Market, I got used to the loud chatter of restaurateurs trying to lure customers into their restaurants. While the restaurant industry has always been demanding, it is becoming even more so because of COVID -19. The urgency to spread the word has never been greater than it is today. In […]
As a result of the pandemic, restaurants around the world have been forced to examine their marketing strategies, dig deep into their creative depths, and in many cases go beyond their usual comfort zones. Restaurants that closed completely during emergency shutdowns faced the challenge of staying at the top of the list when their customers […]
No matter what industry you find yourself in, the holiday season is possibly one of the busiest times of the year, and there are plenty of opportunities to boost your marketing efforts throughout the year. This time of year is when you can provide customers with fun and engaging ways to interact with your brand […]
There are over a million restaurants in the United States, according to data from the National Restaurant Association. With so much potential competition, how do you keep the noise down? Marketing your restaurant can come in all shapes and sizes, from the right signage to removing social media chatter. Having a variety of tools at […]
According to the National Restaurant Association, Mother’s Day is the most popular day of the year for dining out. But your restaurant marketing efforts don’t have to end there. Savvy restaurant owners and operators know there are many special days in May that can be used with promotional activities. Mother’s Day isn’t the only day […]
The restaurant industry is moving in the right direction. In its annual report on the state of the restaurant industry, the National Restaurant Association outlined where the business is and what operators can expect over the next decade. After analyzing surveys of restaurant owners, chefs, operators and consumers, the Association found that the overall industry […]
Just as customers have a choice of different restaurant styles, restaurateurs can choose from a variety of marketing strategies that appeal to different types of customers. Most restaurants target specific markets or demographics and already have an idea of what their customers like, but by adding new marketing and promotional techniques, restaurateurs can attract new […]