Restaurant marketing

Broomfield CO Restaurant Marketing Birthday Club | Targeted promotions launched

The recently announced approach helps restaurant owners and managers set up and manage a birthday club marketing program at their restaurants to drive business and loyalty. Top Line Management offers no-obligation consultations for restaurateurs looking for innovative and cost-effective ways to grow their customer base and grow their business.

More information is available at

Competition in the catering sector is particularly tough; however, those who can reach their target audiences and get them through the doors can begin to build a loyal and lucrative customer base. A recently launched birthday club strategy, developed by business growth consultants Top Line Management and powered by Cafe Fuel software, is helping restaurateurs generate new customers and retain them.

Studies indicate that programs like birthday clubs are reliable revenue boosters because they give customer groups a reason to choose one restaurant over another.

Birthday guests enjoy each other’s company, as well as a full meal, drinks and cake while restaurant servers handle individual guest requests and other hospitality details that lead to word of mouth and online recommendations. The restaurant may also attract more foot traffic due to the upbeat and exciting vibe that is a natural part of any birthday celebration.

According to the National Restaurant Association, an average check generated by a birthday table of three or four guests is $80. Additionally, more than 55% of consumers prefer to celebrate their birthday in a restaurant, a stat that the Cafe Fuel Birthday Club uses.

Establishing a birthday club starts with an attractive offer, something the restaurant owner or manager knows will appeal to their target segment. This is followed by custom-designed postcard mailings to increase reach within 10 miles and table tents that raise awareness. Interested customers are directed to a high-converting website that connects to an email responder that automatically sends offers as birthdays approach.

The Cafe Fuel Restaurant Birthday Club strategy helps restaurant owners and managers keep their restaurants full, build a loyal list of repeat customers, and build a valuable email list.

With the launch of this new growth program, Top Line Management is making the Cafe Fuel marketing system an easy and accessible tool that restaurant owners can quickly use to drive sales and build customer loyalty.

Visit to learn more.

Contact information:
Name: Brian
Email: Send email
Organization: Top Line Management, Inc.
Address: Hamilton Way, Broomfield, CO 80023, USA
Phone: +1-720-989-1932

Build ID: 89075251

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