Restaurant marketing

Practical inspiration for restaurant marketing in 2022 | modern restaurant management

The modern restaurant has plenty of competition, including other local restaurants, franchises, and the biggest national chains. Standing out and attracting more customers means focusing more on marketing. It’s easy to say you need to work harder on your marketing strategies, but aside from the all-too-common vague generalizations, how do you make sure those strategies […]

Restaurant sales

Introducing Toast’s Restaurant Trends Report: Restaurant Sales Increased 41% Year Over Year | News

BOSTON–(BUSINESS WIRE)–February 23, 2022– Toast (NYSE: TOST), the all-in-one platform built for restaurants, today announced the first edition of its quarterly Restaurant Trends Report, providing visibility into the overall state of the restaurant industry. dining through aggregate restaurant sales data on the Toast platform, which has approximately 57,000 locations at the end of 2021 in […]

Restaurant sales

Introducing the Toast Restaurant Trends Report: Restaurant sales increased 41% year-over-year

BOSTON–(BUSINESS WIRE)–Toast (NYSE: TOST), the all-in-one platform built for restaurants, today announced the first edition of its quarterly Restaurant Trends Report, providing visibility into the overall health of the restaurant industry through aggregate restaurant sales data on the Toast platform, which has approximately 57,000 locations at the end of 2021 in the United States Throughout […]

Restaurant sales

Restaurant sales fall again in January – Produce Blue Book

January marked the second consecutive month of declining restaurant sales from the previous month. According to US Census Bureau datatotal restaurant and drinking place sales were $72 billion in January, down from $72.5 billion in December and November’s peak of $73.1 billion. January saw a spike in omicron variant COVID-19 infections, which likely dented restaurant […]

Restaurant sales

Top Flavor Trends Drive Restaurant Sales

Shutterstock When it comes to menu optimization, giving customers the ability to customize their meals is probably one of the best strategies for retaining happy customers. However, increasing menu variety does not necessarily mean increasing the number of recipes employees must learn, the time spent on prep work, or the number of ingredients in the […]

Restaurant sales

Restaurant sales fall for the second consecutive month in January

Restaurant sales continued to decline for the second consecutive month in January as the United States reached the peak of the omicron variant outbreak of COVID-19, according to the latest data from the US Census Bureau. Restaurant sales peaked in November at $73.1 billion, before falling to $72.7 billion in December and $72 billion in […]

Restaurant marketing

Restaurant Marketing Ideas for March

The luck of the Irish is with restaurateurs and operators who need a marketing angle in March. St. Patrick’s Day, of course, is an important day for eating and drinking that provides a marketing opportunity for restaurants. If green beer, corned beef and cabbage, shepherd’s pie, Irish stew and soda bread aren’t enough, March also […]

Restaurant marketing

7 must-haves for your restaurant marketing manual during the Super Bowl

Before the big game, prepare your team to perform like champions despite the obstacles created by the pandemic. The Cincinnati Bengals are set to take on the Los Angeles Rams on February 13, 2022, in the most anticipated football game of the year. While all Americans were confident that professional sports would make a comeback […]

Restaurant marketing

The Case for a More Modern Approach to Restaurant Marketing Materials

Marketing materials play a vital role in a restaurant’s success, whether it’s eye-popping posters promoting a new app or in-house training modules. Many restaurants today are innovating on the fly, testing new menu items, or printing literature to accompany delivery and catering orders to build brand loyalty. Yet, with most of project management’s attention focused […]

Restaurant marketing

6 restaurant mail marketing mistakes to avoid

A marketing pro shares the biggest mistakes he’s seen over the years when it comes to promoting your restaurant in good old-fashioned mailboxes. February 2, 2022 | by Wayne Wilson — President of Sales, Inside the Box Marketing, Inc. When I ran a restaurant marketing agency, I had the chance to learn the exact messages […]

Restaurant sales

NRA: Restaurant sales in the United States are expected to reach $898 billion in 2022

The U.S. restaurant industry is expected to hit $898 billion in sales this year, returning to the trajectory of the pre-COVID pandemic, the National Restaurant Association said in its 2022 State of the Restaurant Industry Report. published on Tuesday. The Washington, DC-based association in the new report available for download, noted that foodservice sales remain, […]

Restaurant sales

Restaurant sales expected to increase this year, but volatility will continue

Photo by Jonathan Maze The National Restaurant Association expects industry sales to rise 12.4% this year to $898 billion, a nominal record that would be 3.9% higher than 2019 sales levels, according to its annual report on the state of the restaurant industry released on Tuesday. But other data suggests a tougher year than it […]